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Sports Marketing

Has The Commercialisation of Sport Gone Too Far?

09/01/2018The Lost Gentleman
commercialisation of sport

The global sports market is estimated by Statista to be worth around $91billion. An incredible sum of money that with the advancement of technology and the continuous expansion of the global sports market, creating an influx of businesses wanting to… Continue Reading →

Business Branding, Sports Marketing, Sports Sponsorship

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